So your brand is on Facebook and Twitter, but you are at loss for fresh content consistently? Here are 10 solutions to your problem:
- New Blog Post: You updated the business blog with a new post. Go ahead and share the link on social media sites. Give a brief description, that hooks people's interests and makes them want to click on your blog link. You gather more followers for your blog this way, and your social media participation increases.
- Customer Appreciation: One of your customers wrote back to you saying they loved your product/service? Go ahead announce it to the world! Better still if that customer is on your social network, thank them online and provide a link to their testimonial. A positive word from peer will go a long way in convincing your prospects.
- Employee Appreciation: Someone walked an extra mile for your customers/business? Put that up on your Facebook account. Not only will it motivate your employees, but your prospects and customers will feel good to be doing business with a company whose staff cares for them
- Special offers: Social media is a great platform to announce your company's special offers. With millions of people around the world interacting on social media, your special offer is likely to get a great response.
- Events: The idea is similar to that in case of offers. Announce to the world where you will be and what you will be doing. Putting up a company booth at the weekend exhibition? Key-note speaker at an event? Spell out the details on Social media and see the response!
- Links: Share content that you think will be value adding to your prospects. This may be a video, an article or a whitepaper. Give them something that will hold and interest and add value by teaching something new.
- Website updates: Company websites may be revamped or new content may be added time and again. Update your social media site with that information. For example, provide the link to the new white-paper you added to your resources section, or to the newly updated product page.
- Policy changes that concern customers: Changed your return policy? Modified your pricing? Use the social media platform to announce it.Your customers and prospects alike will appreciate your company's transparency.
- Product help/New launch: Launching a new product or service? Announce it on Facebook & Twitter! Launch a complete marketing campaign on social media! Also, if you come across Frequently Asked Questions that customers have about your product or service, post them on your social media account.
- Pictures: Post pictures of your last company picnic or celebration or of any event that you attended. This will help your customers and prospects see the human side of your business and help create a warm and approachable image of your company.
Nice Social Media Ideas shared by you,keep such ideas up.
ReplyDeleteThanks !!!