I just learned of a new business jargon term that I'm starting to see everywhere. Its getting stale already.
Pivot. Please, no sneaking it into your emails and press releases.
If something bad has happened we now have a new way to evade the truth. The CEO made a really bad policy decision and the company is losing money? A new product completely flopped? No longer does anyone need admit that the decision didn't "work out!" Just pivot away to something new!
Example, "After two years in his new dynamic business venture hawking refrigerators in the Antarctic, Sam felt it was time to pivot toward wood burning stoves."
Another example (and I'm sure this was used in some article or other) Yahoo's Board of Directors hired Scott Thompson as their new CEO. 5 months later in May 2012, after some questionable efforts to improve Yahoo's prospects, it was discovered that he had lied on his resume. The board decided to pivot toward a new CEO. Or, could one also say that Scott pivoted from his CEO position to a new opportunity making fries?
You get the point. We all see through it, so....why try to hide it?
Pivot. Please, no sneaking it into your emails and press releases.
If something bad has happened we now have a new way to evade the truth. The CEO made a really bad policy decision and the company is losing money? A new product completely flopped? No longer does anyone need admit that the decision didn't "work out!" Just pivot away to something new!
Example, "After two years in his new dynamic business venture hawking refrigerators in the Antarctic, Sam felt it was time to pivot toward wood burning stoves."
Another example (and I'm sure this was used in some article or other) Yahoo's Board of Directors hired Scott Thompson as their new CEO. 5 months later in May 2012, after some questionable efforts to improve Yahoo's prospects, it was discovered that he had lied on his resume. The board decided to pivot toward a new CEO. Or, could one also say that Scott pivoted from his CEO position to a new opportunity making fries?
You get the point. We all see through it, so....why try to hide it?
Comments
Post a Comment
Hello! Thanks for visiting the Mindmatrix Sales Enablement Blog. Feel free to leave a comment or ask a question...